City Parks Alliance
The Rail Park, Philadelphia, PA - April 17, 2021
Invest in your business with a marketing budget
If you want to succeed at business, you need to grow. One of the best ways to grow is to invest in marketing. Every business has unique marketing needs, but these days...
Measure that website
“What gets measured, gets done.” While executives measure their business’ profits and losses, there’s one thing they often overlook measuring: their website. “We just...
Snow day? Google your business.
A snow day – rather than being a wasted business day – can be a great opportunity for business owners to step back and review your business’ online presence. I talk to...
What’s hurting your website?
Your doctor asks you, "Where does it hurt?" It's usually relatively easy to answer that question, but when it comes to your website's aches and pains you might not even...
Passwords & Control: Avoid social media disaster
The call came early in the day. "We're losing an employee, and he ran all our social media accounts. We need to get everything switched over." What was once a relief –...
What does a $500 website cost?
We all love a good deal. Recently, I met with a client who had paid $500 for his last website. (In case you don't know, that's very cheap.) This may sound like a trick...
The phone call you’ll never get… from the client you never got
Ring. Ring. “Hey, you don't know me, but I decided to go with your competitor. I'm at lunch and while eating my grilled chicken salad, I was using my iPhone to look for...